Cenex Hometown Throwdown

Every town has a festival and Cenex wants to know who’s fest is best.

HTTD_Header.png

Cenex Hometown Throwdown

To continue Cenex’s tradition of giving back, we developed a competition to celebrate and honor what makes local communities special - their local festivals.

To support this new program, we designed a fun and energetic visual identity, social, and print-assets.

HTTD_Logos.png
HTTD_Type.png
HTTD_Repeat-Text.png
We collaborated with illustrator Alan Berry Rhys to create a unique set of illustrations to bring our campaign to life.

We collaborated with illustrator Alan Berry Rhys to create a unique set of illustrations to bring our campaign to life.

Gas Pump Mockup.png
The Photo Bus Kansas City
HTTD_Social.png

After an epic success in year one of the program, Cenex came to us for another year. This time bigger and better. This year Cenex is giving $150K to 5 local festivals.

Agency: Colle McVoy

Creative Director: John Neerland

Copywriter: Theo Harris

Producer: Allison Sadeghi, Topper Anton (Pixel Farm)

Illustrator: Alan Berry

Editors: Paul Clark / Ben Pimlott (Pixel Farm)